Loyalty Points

Loyalty points are a basic feature of any loyalty program, where members can earn and accumulate points to exchange for rewards like discounts, specific products, tickets, and more. With loyalty points, brands can attract engagement and improve brand visibility.

This guide will walk you through the essentials of loyalty points, including:

(i) Points Settings – Discover how to configure points rules and manage manual adjustments.
(ii) Points Earn – Learn to create various ways members can earn points.
(iii) Points Redemption – See how members can redeem their points, both online and offline.
(iv) Points Transactions – Learn to monitor and track each member’s points activity with ease.
(v) Dashboard and Reporting – Any additional dashboards or reports must be configured by IT support upon request.

By the end of this guide, you’ll clearly understand how to use loyalty points to boost customer engagement and retention.

To effectively use the Loyalty Points, it’s essential to understand the following backend sections and their roles:

In the angle of Loyalty Points, the Loyalty section is where all loyalty points can be set up.

Products in the Loyalty > Products section serve as the foundation for creating rewards. Before issuing any rewards for points redemption, the product must be set up here. This configuration defines:

An offer represents what the business provides to members or visitors, and is displayed on the membership landing page. Some point-based rewards, such as Welcome or Birthday Points, need to be set up in the Offer section. In this section, businesses define:

The Points Transaction shows the history of a member’s points, including when they earn, redeem, or use their points.